Sushanth Consultants is a civil consultancy practice based in Chikmagalur, defined by technical precision and a methodical, forward-thinking ethos. Bare Wall Studio was commissioned to craft a brand identity that captures this spirit—clear, contemporary, and grounded in structural logic.

The identity centres around a reimagined ‘S’, abstracted into a stepped form—symbolising growth, movement, and progress. Framed within a rectangle, it alludes to foundation and stability, anchoring the visual language in ideas of support and structure. This balance of rhythm and restraint mirrors the firm’s approach: progressive yet deeply rooted in technical rigour.

“Every step backed by expertise” — the tagline encapsulates the studio’s design direction, where each visual element reinforces the firm’s measured evolution and built trust.

A pared-back palette supports this narrative. Foundation Grey, inspired by concrete and steel, speaks to stability and material honesty, while Structural White, drawn from the clarity of technical drawings, expresses precision and restraint. The resulting contrast is clean, legible, and adaptable—designed to operate effortlessly across applications, from site hoardings and business cards to digital decks and construction drawings.

The system’s modularity ensures consistency without rigidity, allowing the brand to scale with the firm’s growing influence. Rooted in clarity and guided by progress, the identity reflects a practice where every step is deliberate—and backed by expertise.